Good branding and marketing weren’t invented yesterday. Consider the story of John K. Hogg of Frederick, Maryland, a manufacturer of soap. Mr. Hogg had a concept for a special soap, so he applied for a trademark for the name Star Soap and a star symbol to be “printed, stamped or...
What Is a Trademark and Why Do You Need One?
You’ve worked hard to build a good name and customer recognition for your plumbing business. Now it’s time to protect your reputation.
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