Earning Customers’ Total Trust

This is a business of delivering bad — and sometimes expensive — news to homeowners, so it’s vital to have their confidence first or risk losing their loyalty

Earning Customers’ Total Trust

Jordan Bowles, owner of Drain Savers in Grand Forks, North Dakota

Jordan Bowles, owner of Drain Savers in Grand Forks, North Dakota, emphasizes to his technicians that they must treat customers with the utmost respect.

“We’re a necessary evil,” he says. “No one wants a clogged drain at 2 a.m. And no one wants to call a drain cleaner and...

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