Viega Unveils New Demo Truck

The vehicle allows the manufacturer to deliver a mobile trade show experience to contractors

Viega Unveils New Demo Truck

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Viega is bringing its trade show experience to customers across the country with a new and bigger demo truck.

The new Viega Roadshow truck displays a complete line of Viega products, including the ProPress, MegaPress and PureFlow fittings, PureFlow tubing, and valves, radiant heating systems and marine fittings. The 30-foot vehicle has two slideouts, a folding stage to safely accommodate more visitors, and an island for hands-on demonstration of Viega tools and products.

“Viega put a lot of time and thought into designing this vehicle,” says Jim DeBroeck, project manager. “As a result, it virtually duplicates the trade show experience for customers without them having to travel. Rather, we bring it to them.”

The new black and yellow truck replaces a smaller vehicle that was pulled off the road last year at the start of the pandemic. The customized V8-powered Ford F-650 has been on the road since August. It will continue to travel throughout the continental United States, visiting distributors, trade shows, construction sites and plumbing associations.

The wall displays have been designed to not only highlight the products but also educate visitors about how to use the products and how Viega can benefit their businesses.

“The truck delivers the a-ha moment for customers,” DeBroeck says. “When they see the range of Viega products, pull the trigger on a press tool and learn about the efficiencies Viega delivers, they will have what they need to incorporate Viega systems into their work and begin realizing the benefits.”

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