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Radio Ads Build Plumber’s Brand
Content
May 04, 2017
Ed Zeitler’s recipe for effective marketing has been a combination of a catchy slogan and his children doing the radio recording
Turn Your Business Around in 6 Steps
Content
May 01, 2017
Being your own boss can be overwhelming to the point where you forget the goals you thought it would help you achieve. Take back control by using this process as a guide.
5 Web Content Rules to Live By
5 Web Content Rules to Live By
Content
April 24, 2017
Websites are often the first impression potential customers are getting of your business. Make sure you’re not doing something that drives them away.
Planning for Worst-Case Scenarios
Planning for Worst-Case Scenarios
Content
April 17, 2017
Panic won’t set in when a business emergency arises if you have a solid response plan you can turn to
Tips for Improving Business Efficiency
Tips for Improving Business Efficiency
Content
April 12, 2017
Grand plans to be more productive and efficient can get lost in the busy day-to-day routine. Make it more manageable with this approach.
Watch Out for These Nasty Employee Behaviors
Watch Out for These Nasty Employee Behaviors
Content
April 11, 2017
Backstabbing, shirking responsibilities and planting seeds of distrust should get these nightmare workers the pink slip
The Lowdown on Whole-House Water Filtration
The Lowdown on Whole-House Water Filtration
Content
April 06, 2017
If you have concerned customers who want to filter all of the tap water that enters their home, here’s a crash course on whole-house systems
5 Ways To Beat Your Competition
Content
March 30, 2017
Competitors will always be there, but it’s up to you whether they impact your business
10 Tips for Hiring Millennials
10 Tips for Hiring Millennials
Content
March 29, 2017
Don’t believe the negative stereotypes you hear about the younger generation of workers
How to Help Employees Through Personal Crisis
Content
March 27, 2017
Personal matters are personal. But when they infiltrate the workplace, it's important for an employer to know how to best handle the situation.
5 Types of Curious Customers
Content
March 23, 2017
Have you ever had the feeling that you’re not alone on a job, turn around and find the customer’s entire family silently watching you? Or maybe you’ve done a job while simultaneously fielding a continuous stream of questions? Here are some tips to handle such situations.
Appearance Is the First Step in Keeping Customers
Content
March 22, 2017
Ditch the stereotypical plumber image. You’ll stand out from competitors and build a more profitable business.
It Could be Time to Add Credit Card Readers to Your Business
Content
March 22, 2017
Accepting credit cards is a business necessity these days, but do you need to invest in a chip card terminal?
Ohio Plumber Finds Natural Growth in Drain Cleaning
Ohio Plumber Finds Natural Growth in Drain Cleaning
Content
March 22, 2017
Plumber moves into drain cleaning and leak locating services as a way to grow customer base
Use an 'Undercover Interview' to Weed Out Undesirable Candidates
Use an 'Undercover Interview' to Weed Out Undesirable Candidates
Content
March 22, 2017
You’ll be shocked by what another employee can discover when talking to potential hires
4 Things to Remember When Dealing With Your Business Partners
Content
March 16, 2017
There’s a lot riding on your relationship with your partners, so learning to keep emotions in check and solve conflicts is important.
Leading When You’re Short on Technical Know-How
Leading When You’re Short on Technical Know-How
Content
March 15, 2017
If you entered the industry with a lot of business acumen but room to grow in the plumbing trade itself, being in a leadership position can be difficult. But it’s still possible to gain the respect of your employees.
How to Improve Employee Morale — Without Pay Raises
Content
March 06, 2017
The ability to give your employees pay increases is nice, but it's not always an option. Here are some alternative ways to keep your people happy.
Shift Your Customer Service Mindset
Shift Your Customer Service Mindset
Content
March 01, 2017
Customer service is a no-brainer tactic for creating more loyalty and higher revenue. But are you absolutely sure that you’re approaching it in the right way?
Mistakes Can Happen, but Avoid These With Payrolls
Content
February 28, 2017
The IRS takes the withholding of funds from employee paychecks very seriously, and you should too.