You’ve all heard the saying “out of sight, out of mind.” Now, how many of your customers do you think follow it?You know customers don’t regularly call to schedule yearly maintenance as it is recommended. The call often comes when the plumbing equipment fails. How do you change that way of thinking and get customers to call for recommended general maintenance?First of all, admit to yourself that you likely won’t get all your customers to schedule that important maintenance check. However, there are some easy ways to encourage more of it: Contact the customer when it’s time each year, advertise
