Business/Marketing/Sales

There are only two of us in my department. Why should I bother with a formal meeting? We sit right across from...

Nobody likes to waste money, least of all small-business owners. As the end of the year approaches, and as business owners take a...

Social media lets businesses showcase their services and the work they can provide for a client while also allowing companies and customers...

Fundamentally, insurance is about protecting your business from unnecessary risk and for verifying that there is a way to mitigate setbacks and...

In a recent column, we talked about the problem with relying on Facebook and Instagram for client communication. But there’s something else we...

Ask 50 different people what it means to have an accountable workforce, and you could very well get 50 different answers, covering...

Plumbers often view modern customers as subversive, disloyal and sometimes traitorous when it comes to sticking with your services for the long...

Everyone has the potential to be an industry leader. These leaders are the ones who transform the world — who disrupt their...

Arizona’s Nu Flow Phoenix and Tucson boasts an impressive high-profile list of clients that include property management firms such as CBRE and...

Maybe you shared a faded futon as college roommates or a second-hand Chevy as brother and sister. Whatever the circumstances were that...

You put a lot of effort and money towards marketing your business to potential new customers. When new customers finally reach out,...

Overview During “Creating an Enhanced Digital Presence,” attendees will learn about changes in consumer and dealer purchasing behavior since 2019, based on recent...

October was a hard month for Facebook for several reasons. One big one was the service outage that took place in early...

According to WebMD, burnout can be defined as a form of exhaustion, typically resulting from a prolonged period of mental, emotional, and/or physical...

When you started your business, you did so wanting to grow it and increase its value. No contractor starts a business with the...

When we were first implementing flat rate pricing in our plumbing company, I was complaining to another residential service plumber about the...

The high level of distress many small business owners and managers experience during a crisis is unsettling, but normal. When displaced from...