Google supports companies use of AI as long as the goal is still to produce worthwhile content and not just SEO results

Swift investigation of a harassment complaint and clear action steps will create a better workplace culture for everyone

Consulting with the Big 4 is the wisest course when getting your new business off the ground

Mike Marvon once focused exclusively on plumbing, but adding a complementary service like HVAC work has been a boon for business, now accounting for a third of his company's revenue

Automation is convenient and can save time but be careful about how exactly you are deploying it within your company

John Snyder Plumbing & Heating's hot-pink color scheme causes potential customers to take notice

Eliminating wasteful, unwise marketing spend is key to helping prevent decreased leads and sales