Before you can even attempt to give clients the solution they’re seeking, you have to be a company they’re willing to contact in the first place

Check out these tips for plumbers to implement a marketing strategy for bringing in new and loyal customers

If your service area encompasses multiple cities, you likely have a dedicated city page on your website for each location to help your ranking in search results. It can be tempting to simply change out some keywords, but here’s why you should put some thought into creating unique content for each city page.

The content of your company website has many purposes, but ultimately its goal is to help sell potential customers on your services. It’s hard to generate content that is good and truly serves that purpose. Here are some tips.

Efforts like online marketing are no longer a choice to be made for your business. They are imperative if you want to grow.

Websites, other marketing tools are great ways to pull in potential customers if they are done the right way

If you have a “Hiring” page on your website, chances are it’s like every other such page: boring and unhelpful. Instead make it something engaging, informative, and fun that can serve as a tool for drawing young workers to the plumbing trade.

Take a hard look at the content of the “About” section on your website. Is it really doing all it can to bring in new business?

The internet is enormous. Don’t let your company’s website get lost out there!