Artificial intelligence has emerged as the cornerstone of innovation within the home services industry, captivating professionals and consumers alike. Yet, amid the buzzwords and hype, the true essence of AI remains diverse and multifaceted, evoking varied interpretations and expectations.According to Bloomberg, AI’s impact is poised to affect nearly 40% of global job roles, underscoring its profound implications. Therefore, it’s crucial to delve deeper into how AI will have consequential ripple effects through paid and organic search.At a recent Google event, AI was heralded as “the third big shift,” following the advent of the internet a quarter-century ago and the subsequent
