Plumbing Firm Sees Increased Success After Making Change to Its Culture

Dramatic changes position Texas plumbing company to see increased revenue and great employee retention.

Plumbing Firm Sees Increased Success After Making Change to Its Culture

   Radiant Plumbing & Air Conditioning co-founders Brad Casebier and Sarah Casebier pose in front of a Radiant truck in downtown Austin, Texas. The two founded the company in 1999 and have grown it to 250-plus employees and 124 service vehicles serving the greater Austin and San Antonio areas. The couple recently sold a majority share of the company and Brad has transitioned to chief executive officer of the company. (Photo courtesy of Radiant Plumbing & Air Conditioning)

From its attention-getting marketing programs to its staff of six full-time recruiters to its eye-popping annual revenue to its six-figure salaries for technicians, Radiant Plumbing & Air Conditioning is anything but a typical contractor.

And that suits Brad Casebier, the...

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