In my previous article, I explored the SWOT analysis grid, a widely used business tool that helps entrepreneurs make big decisions in an...
Small Business Articles
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Spreading the Good News About Your Business
There is an old proverb that goes, “Give a person a fish, and you feed them for a day. Teach a person...
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3 Steps Business Owners Should Take Prior to Succession Planning
Many business owners today simply do not adequately plan their succession. Reasons for procrastination vary and include not wanting to leave or...
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How to Protect Your Online Search Rankings From Spam
In most markets, the competition is hot. Even if you’re investing in SEO, PPC, and Local Service Ads (LSAs), it can be...
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How to Halt the Turnover of Your Top Talent
Exit interviews are often used to find out why departing employees flew the coop. Business professor John Sullivan proposes a better strategy:...
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Five Bad Habits That Will Haunt Your Plumbing Business
Service plumbers see, touch, and smell plenty of frightful things all year long. We’ve got creepy crawl spaces, chilling attics, hair-raising sewer...
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What is SWOT Analysis?
As a business owner, when you start making plans for the coming year, it’s important to step back and take a long,...
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How You Can Deliver VIP Customer Service Without Raising Prices
As business owners, we often associate an improvement in customer experience with an increase in cost.
We think of airline tickets and the...
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Gain an Edge By Regularly Conducting a Competitor Analysis
All plumbers should consider doing an annual report on their competitors. Completing a competitor analysis report will reveal possible course corrections for...
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Ohio Plumber Finds Continued Success as a One-Person Shop
Linda Hudek of Fairfield, Ohio, was featured in the September 2018 issue of Plumber magazine. At the time, Hudek, daughter of a plumber, was...
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Now Is the Time to Develop Your Business Plan for 2021
There’s no need to beat around the bush: 2020 has been a rough year for pretty much everyone. And it’s not over...
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The Different Ways Companies Approach Business Growth
Dalton Coveyou has not been in business long, having founded his company Hotshots Drain Cleaning of Petoskey, Michigan, only a year ago,...
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Why Your Business Shouldn’t Be All Things to All People
These days, we’re all sort of culturally conditioned to believe we have to be all things to all people. And when you’re...
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Understanding What Motivates Your Team
The Greek philosopher Heraclitus once observed that the only thing that is constant is change. That’s particularly true in today’s business world,...












