Online Exclusives Protecting Your Brand With Trademark, Patent and Copyright Law In a recent virtual training video, learn more about how these three related laws differ and how you can use each one to protect your business interests August 19, 2020
Online Exclusives Marketing Your Plumbing Business in Times of Uncertainty The pandemic may have you considering whether it’s wise to maintain your current marketing investment. While it’s certainly something worth evaluating, be leery about completely eliminating your marketing budget. August 11, 2020
Online Exclusives Why Good Employees Leave and What to do About it Here are five strategies that can help with employee retention efforts but also keep your company strong when a valuable employee does depart July 30, 2020
Online Exclusives Get a Better ROI on Your Training Dollars With an expenditure of time and money, you want to be sure you get the most out of training opportunities, which are most effective when they are part of a larger system of growth and improvement within your organization July 29, 2020
Online Exclusives How to Handle Toxic Employees Few workplaces are total negativity-free zones, but you don’t want your company to suffer from a bad case of employee negativity July 28, 2020
Online Exclusives How to Effectively Use Facebook Advertising to Gain Customers The social media platform no doubt has plenty of users — and potential customers — but it takes a little know-how on how its advertising features work to best reach those people July 20, 2020
Online Exclusives Make Flat-Rate Pricing Work for Your Business Implementing the right strategy and price book can serve as a catalyst for company change July 14, 2020
Online Exclusives Don’t Skimp on the Content of Your Website’s City Pages If your service area encompasses multiple cities, you likely have a dedicated city page on your website for each location to help your ranking in search results. It can be tempting to simply change out some keywords, but here’s why you should put some thought into creating unique content for each city page. July 09, 2020
Online Exclusives Adapting Your Business for the New Normal Experts weigh in on how to excel during the COVID-19 pandemic in virtual training videos July 08, 2020
Online Exclusives Keep Employee Engagement High If employees feel disengaged from your organization, it’s time to restore the connection — with fierce transparency July 01, 2020
Online Exclusives 7 Steps for Creating a Smart Succession Plan Most family businesses claim to have a succession plan in place, but many of those are informal, increasing the chance that a transition of business ownership might not go smoothly. Here are some tips to ensure a solid plan is in place. June 30, 2020
Online Exclusives Small Businesses Affected By Credit Card Processing Company’s Customer Payment Withholdings Some businesses that rely on Square to process credit card transactions have had up to 30% of customer payments withheld during the pandemic June 25, 2020
Editorial Explore SBA-Backed Loans When Your Plumbing Business Needs Cash The federal Small Business Administration doesn’t hand out money, but it backs loans that can help your plumbing business grow June 25, 2020