Winning the Loyalty of Customers

Price is oftentimes king for customers and they’re all too willing to leave you if they see a lower number elsewhere. But there’s a type of customer that doesn’t care as much about that — millennials. Here are tips on how to take advantage of this large potential customer base and lock them down with personal attention rather than a low price.

As a service professional, sometimes it can seem like it’s only about the price for customers. You have those customers who are only loyal until a Groupon pops up in their inbox. There are those just going through the search results, getting estimates from every plumber in the...

Please login or register to view Plumber articles. It's free, fast and easy!


Discussion

Comments on this site are submitted by users and are not endorsed by nor do they reflect the views or opinions of COLE Publishing, Inc. Comments are moderated before being posted.