Great Expectations: 3 Ways to Attract Repeat Customers

A fellow plumbing contractor shares suggestions for a client-centered approach to running a business: “If you take care of your customers, they’ll take care of you.”
Great Expectations: 3 Ways to Attract Repeat Customers
Shaylin King, owner and operations manager of Mr. Rooter of Tri-Cities in Benton City, Wash., has seen success — including a repeat customer rate ranging from 65 to 75 percent — while providing plumbing, drain cleaning, sewer repair and replacement, and septic pumping services.

Drawing in new customers while holding onto existing clientele is a constant — and growing — challenge for any business, but there are strategies you can implement to help make this part of your regular practice. Many approaches are less expensive and complicated than you might...

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