When John Ridings saw one of his competitors closing and wanted to add to his own company’s offerings, it was a clear choice on what he needed to do. The other company offered sewer cleaning services, which was something Ridings Plumbing didn’t do at the time.Not only was the opportunity there for Ridings to take on that work, but it also provided better cash flow as well. “It generated some quick revenue for us,” he says. “When you are focused on new construction and remodeling, your payment is typically every 30 days. With sewer cleaning you get the check when
