Business/Marketing/Sales

If you’re not smart and strategic about your marketing efforts, the results might look as if you’re not promoting your business at all

Bad online reviews — justified or not — are inevitable, but you have a lot of control over how things play out from there

Businesses that undercut their services are a frustration in this industry, but if you stay on top of how efficiently your operation is being run, you won’t be tempted to head down that road

Your technical skills might be excellent, but if you can’t master the art of communication, you’ll ultimately be hurting your business

Don’t get so caught up in the return on investment of your marketing dollars that you neglect what truly draws customers to your business

If you're concerned about your company's bottom line, any time of the year is a good opportunity to figure out how to trim overhead costs that may be eating away at your profits

There are ways you can relieve some of the risk associated with starting a new business.

Indianapolis plumber grows operation from home garage into a large facility and takes on more services to become a valuable resource for customers.

When planning for retirement, first tally your projected monthly expenses and then work toward a realistic nest egg.

Here’s a look at a few basic models you’ll want to consider as you’re developing your business’ preferred pricing strategy

There are only so many hours in the work day, so it’s important that your management style allows employees to maximize their productivity

The government doesn’t mess around when you owe it money. Do what you can to get out in front of your tax debt.