At Royal Flush, we put most of our advertising dollars toward Google keywords or Google advertising. But you do need to have some other...
Entries Tagged Marketing
Online Exclusives
Customers Love to Get Free Stuff, Right?
Every now and then when I want to measure a kid’s height or retrieve change that somehow found its way under my...
Online Exclusives
Targeting Your Potential Customer Base With Google AdWords
The internet affords small-business owners countless opportunities to market their products and services. This is a blessing and a bit of a...
Online Exclusives
California Plumber Finds Both Work-Life Balance and Business Growth
For years, Cary Hansen felt like he owned just a job while running his business, Hansen’s Plumbing & Mechanical in Ventura, California....
Online Exclusives
5 Marketing Tips to Start the New Year
We're almost ready to switch to a new calendar. When you do, here are five fast tips to start the new year...
Online Exclusives
From PEX Piping to a ’55 Chevy Work Truck: The Top 10 Stories of 2016
Here’s a collection of the most-read stories on PlumberMag.com over the past year. If you missed any of these, now is your...
Editorial
The Strategy of Deals and Discounts
Take a look at the advertising circulars that come with your Sunday newspaper and it’s not hard to find yourself asking this...
Editorial
Worked Up? Work It Out!
Being in the plumbing business means dealing with customers, employees and lots of other people. Unfortunately, dealing with people can create conflict....
Online Exclusives
Has the ‘Potty Plumber’ Gone Too Far?
Undoubtedly you’ve seen the photo of the plumber in his truck who appears to have been caught with his pants down. The image...
Editorial
Service Vans/Fleet Management
Telematics system helps guarantee products are transported safely and on timeProblem: Tracking trucks and managing field ticketing processes proved to be a...
Online Exclusives
What Should Plumbers Know About Facebook Advertising?
Because Facebook’s platform is always expanding – and the options it provides are always in flux – it can be difficult for...
Editorial
Deliver Your Message
I recently found a promotional mailer from a local plumbing firm that I’d never heard of. It was very nicely done, but...
Editorial
Let Print Advertising Work for You
Advertising revenue for newspapers has been on the decline for years, while social media seems to have taken over the world. You’ve...
Editorial
Testimonials are Marketing Magic
Testimonials are powerful. They create believability, credibility and a sense of security for customers. They help break down the natural barriers and...














