Entries Tagged Marketing

There’s no question that online customer reviews should be an essential part of any plumber's marketing efforts. In fact, experts say that...

As a business owner, you’re not only the one who signs the paychecks: You’re the face of the company. You’re its primary...

Look back at the last time you needed a new service provider, whether it was a new barber, landscaper or handyman. Did...

Your company’s website has two main purposes: to educate your customers and sell your brand. But with the rise in importance of Google...

Editor’s Note: This is the second article of a two-part series looking at Google’s Local Search Ads and the effect they might...

Google’s Local Search Ads (LSAs) have rolled out for plumbers and HVAC contractors in over 70 markets, but they’re still relatively new...

It’s again that time of year that is typically reserved for some reflection. Here we reflect on some of the industry knowledge...

The circumstances are perfect: You’re ready to make a major career move. You’ve decided to open your own plumbing business. You have...

You made it through another year — 2018 is almost done and 2019 is just around the corner. Are you ready to...

Lane Post, Pacific Drain & Plumbing founder and president, had been working in conjunction with local plumbing contractors for years when he...

If you’ve seen vehicle wraps in your area advertising other local businesses, you may have wondered if it makes sense for your...

Promoting your company can be pricey, but it’s necessary for growth. If you’re searching for a way to get the word out...

Tim Dunphy was named marketing director of underground technologies for RIDGID. In this role, Dunphy will manage new product development, partner relations,...

Marketing a plumbing company is a blessing and a curse. On one hand, everyone needs us. That means a massive pool of potential...