Marketing Articles

Insights from a recent consumer survey show how you should be using online reviews to your advantage

Using lead-generation services can be effective if you take the right approach

Learn how to choose the best review site, respond to negative feedback and turn current customers into brand ambassadors

If you follow a few basic steps, a social media presence is one of the best ways for your business to communicate with current customers and attract new ones

If Google Local Services is available for your service area, is it something you should be using? Here are the basics on how it works.

In just five years, The Sunny Plumber has moved into two other states with plans to grow nationwide.

There’s a symbiotic relationship between your online and offline marketing efforts. Here’s a look at how to maximize the benefits of that relationship.

Forgetting about the plumbing industry vernacular and considering the terms customers use to talk about your services can help you grow your business

Automated emails can help your blog stand out from the competition

From how to manage employees to buying equipment, we look back on some of the best pieces of advice plumbing contractors shared in the pages of 'Plumber' magazine in the past year

Here are a few tips on how to use Facebook Live videos to connect with potential customers

This infographic breaks down all the areas you must pay attention to if you want to maximize the results of your online marketing efforts

It’s much easier than you think, and this step-by-step plan will get you started