If you follow a few basic steps, a social media presence is one of the best ways for your business to communicate with current customers and attract new ones

Here are a few tips on how to use Facebook Live videos to connect with potential customers

This infographic breaks down all the areas you must pay attention to if you want to maximize the results of your online marketing efforts

Using social media to drum up business isn't as simple as setting up a profile page and posting every few weeks

Women-owned plumbing company takes the personal approach up a notch in a crowded area with plenty of competition.

Seattle’s Bob Oates uses a number of different methods from social media to a unique company mascot to make sure he’s highly visible to potential customers

Using platforms like Facebook and Twitter to reach potential customers is a no-brainer in today’s internet age. But actually growing your business with the aid of social media is easier said than done.

It takes some trial and error to find what strategies will work best for your company, but luckily some options are low-cost or even free.

It's time to toss the Yellow Pages and embrace social media marketing. Don't worry, we'll help show you the way.

A photo of a Texas plumber’s old pickup truck goes viral after landing in the hands of Jihadists in Syria.