Want to build your business? Then get out of your comfort zone and start supporting customers in sectors other contractors might avoid. The results will boost your bottom line.
This is a lesson that has been taken to heart by Western Supreme Rooter and Plumbing (aka Western Rooter), a family-owned residential plumbing business in Arcadia, California. It’s been around for 42 years and second-generation leader John Bottola has been serving as CEO for the past decade.“When I first started running the business, I soon realized that, man, this is a hard road. How can we continue to grow and expand?” Bottola
