When Steve Nerheim started his drain cleaning business in 2009, his first move was ordering 5,000 promotional magnets imprinted with his company name and phone number.
“I walked in a local parade and passed out about 4,000 of them,” recalls Nerheim, owner of Steve’s Professional Sewer & Drain Service in New Brighton, Minnesota.Fast-forward a decade and Nerheim has customers who still have those original magnets.We’re in the age of the internet and social media, and there are countless ways for people to promote their businesses and attract new customers. But as Nerheim’s company origin story shows, producing some face time with
Give Potential Customers Face Time to Draw In New Business
The age of social media has expanded the ways companies can reach people and promote their services, but as these companies prove, methods like door-knocking and coupon discounts can still be highly effective
Jan 21, 2020
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