Three Tips to Keep Your Focus on Work-Related Projects

Building a stronger business begins with you, the owner, learning to develop a mission and focusing on your strengths.

Three Tips to Keep Your Focus on Work-Related Projects

Brigham Dickinson

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We, as business owners, are always searching for silver bullets.

If we can just fire and hire the right people, outsmart our competition and get our teams doing the right things, everything will fall into place. We’ll finally be able to take our business to the next level, right?

No. That’s not right.

If your team is not fully invested, who’s fault is that? There are no followers without great leaders. This is why I find it puzzling that we as business owners always look outside ourselves for solutions. I am as guilty as everyone else. I need to change. To achieve maximum productivity in the workplace, we all do.

The answers aren’t out there. The answers are in the hearts and minds of us, the leaders. I can tell you story after story about how my own behavior kept my company from growing until I realized that, to become a leader, I had to step up and become someone worthy of following. I was the biggest impediment to my company’s growth. And it is you that keeps your team from being totally emotionally invested in your organization as well.

But you have the power — like I do — to change yourself and set the tone for business success through your own choices and behaviors. You can start by overcoming the tendencies that keep you from becoming a great leader. Here are three tips for recentering and finding the right focus.

START WITH A PERSONAL MISSION

Do you roll your eyes when people talk about mission statements? To a home service professional, it might sound like touchy-feely nonsense, but getting a solid grasp on what you want to accomplish is the first step toward accomplishing it. Without a plan, each day runs by default. That’s not the way to achieve growth.

What are your short-term and long-term goals as the leader of your organization? You set the tone for the kind of person you want to be. What are your personal goals? Where would you like to be in 10 years? Make your goals measurable and specific.

According to Seth Godin, a former business executive, “Your team will remember what you did long after what you said is forgotten.” Your team members will come to admire the person you become, and they will want to emulate the example you set with their customers. Your company will grow because your team is emotionally invested in you as its leader.

I recommend starting each day by reviewing your personal and team goals. Once you have your personal mission statement nailed down, work to build a team mission statement. Get everyone on the same page and aligned behind what you want to accomplish. Create space to calm your mind and get your head on straight regularly, whether that means meditating, reading or journaling daily.

The minute you decide to proactively work on being a great leader is the minute you decide to never have a bad day, ever. Starting each day with purpose means you can block out the distractions that keep you from accomplishing your goals, and it means your negative headspace won’t become a distraction for those around you.

FOCUS ON YOUR STRENGTHS

Have you considered that maybe the person you need to fire is yourself? As business owners, we have a tendency to want to do everything ourselves, even if something is not in our wheelhouse. Learn to delegate and step back and do only what you do best; allow your team members to do what they do better than you. Give them a chance to learn and grow in their individual set of responsibilities.

Your strengths are specific things you do best. Narrow it down to three strengths, ideally less, and focus on those. This might mean you have to get humble about yourself and get real about your team. If what you do best is service in the field, own it and find someone else to do office work, business development and sales. There is nothing wrong with you being in the field if that is where you feel the most fulfilled. Just make sure you have great people elsewhere to fill the void. They will be inspired by the example you set for them. They will want your success as much as you want it. Why? Because they believe in you as their leader.

It’s far easier to immerse yourself in work that you can perform to the highest level, especially in those areas where you really shine. When you distribute responsibility according to everyone’s strengths, the entire team’s performance will increase dramatically, setting the stage for business growth.

LEARN TO LET GO

Look around at the forces clamoring for your attention: social media, daily news, personal conflict, your competitors or anything that draws you away from achieving your goals. Now ask yourself, “What can I control?”

Everything else is a distraction. Let it go.

You can’t control what’s happening outside your circle of influence (outside of your family, neighbors and company), but you can control yourself. Focus on how you can serve your team and/or customers proactively. Do not let your focus be distracted from your personal mission, as well as your life’s true purpose.

Whatever distracts you from your purpose and goals, let it go for now. Step away from the news. Delete the social media apps from your phone. Hire someone else to keep up on all that stuff. Enter every interaction, every day, with your true purpose firmly in mind.

BE THE AUTHOR OF YOUR LIFE

When you make the choice to live purposefully, you’re doing more than marking items off a to-do list. You’re taking control of yourself and truly becoming the author of your own life. You have the power to change your business and your life and be a positive force for your team, your customers and the world. Don’t just get things done. Instead, move forward, making every day you breathe full of purpose and another step toward personal growth. As a result, you will experience maximum productivity in your workplace. 



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