Business/Marketing/Sales

It can be a challenge keeping up with technology, let alone mastering it. Tablets, mobile devices, SEO, Google Analytics, social media —...

You take care of the machinery that runs your business. You keep your fleet well maintained with regular oil changes and tune-ups.But...

You’ve put the time, dedication and legwork into dreaming up and then starting up your small business. You’re moving forward, you’re learning...

A company website is critical for businesses that want to compete in today’s marketplace. With so many choices in Web design companies...

Negativity, gossip, chronic lateness, favoritism, micromanagement or a sense of entitlement pull businesses down. A clear system of accountability drives a business...

According to the National Women’s Business Council, 7.8 million women-owned businesses exist in the United States, generating $1.2 trillion in total receipts.But...

The 2014 Pumper & Cleaner Environmental Expo will offer something for everyone, whether you’re a regular attendee or making the trip for...

It’s a smartphone world. The iPhone and Android mobile phones have been around for less than a decade, yet with every day...

“Don’t let your response become the story” is a favorite saying among crisis communications experts. What you do after a disaster can...

Two years ago, I met Bob and Tim; two business partners who were so different that they couldn’t see their way past...

Legal disputes can cost you money, create ill will, try your patience, and gobble up tons of your time. Fortunately, you can...

Although the onsite industry in Georgia has lost half its certified installers over the past five years, the Georgia Onsite Wastewater Association...

In an effort to improve, most companies and individuals will search for new ideas and strategies. They will seek out new marketing...

Troy Abel, president of The Abel Companies, wanted to diversify his infrastructure construction firm to facilitate growth and hedge ...

If you live in the country and have a water softener, what should you do with the backwash water? Discharge it...

We all have expectations. Whether as the result of past experience or just a sense of fairness, each and every customer...

The first column of this three-part series on marketing tactics focused on ways your company can promote itself online. This column...