Customer Education Articles

Jolly Plumbing maintains consistent work flow and avoids seasonal lulls thanks to the 1,000 customers it has on service agreements

Returning to a job you just finished is not ideal. Here are some tips for managing client expectations up front so that their initial service call doesn’t turn into an endless saga.

Be sure to devote time to training customers as you would your employees. A well-educated customer is a loyal customer.

Here’s why you might want to consider taking advantage of a service that connects journalists with expert sources

Service calls are the perfect opportunity to educate homeowners and build relationships

Don’t let rising diesel and gas prices due to inflation woes, oil production interruptions and chaos in the world upend your profitability

This is a business of delivering bad — and sometimes expensive — news to homeowners, so it’s vital to have their confidence first or risk losing their loyalty

Make sure you’re not hindering your business by committing these errors that can render your marketing efforts less effective than they should be

Customers don’t like price increases, but if you get the messaging right, you can usually avoid pushback and still retain their business

You know that it’s important to be active on social media, but what type of content will actually attract the attention of people and maybe turn them into paying customers? Here are some ideas.

Proactive measures like education can help minimize your emergency service calls this winter

Here’s a look back on some of what contractors shared in the pages of Plumber magazine in the past year

With countless avenues available for people to communicate with your business, it can be challenging to keep up with all the messages and questions. But ignoring isn’t an option if you want to attract and retain customers.