Customer Education Articles

The author makes the case for giving clients a pipe rehab option, even if regular drain cleaning jobs for those clients are providing a lot of stable work

Some customers won’t budge from their expectation that estimates should be free, but you should never be afraid about properly valuing your time

When you encounter poorly performed plumbing work on a job, use it as an opportunity to educate customers

Before you can even attempt to give clients the solution they’re seeking, you have to be a company they’re willing to contact in the first place

40% of Curoso Plumbing’s water heater installs are now tankless after being in the 10% range a few years ago

As 2020 winds down, now is a good time to assess your marketing practices and what you want to accomplish in that area in 2021

Here's some advice to pass along to your customers to help them avoid the issues that can arise in the winter due to frozen pipes

Even if your work is superior to a competitor’s, consumers will view you as equals if you don’t put effort into differentiating yourself with your branding. Be sure you’re putting some time into studying the competition, so that you know where you can stand out.

The water heating and storage manufacturer will promote innovative energy solutions for residential users during October, which is National Energy Awareness Month

Various small touches add up and allow Timothy A. Giard & Son Plumbing & Heating to provide a high level of customer service

Plumbers should talk to customers about risks they could face if maintenance isn’t performed

The universality of repair parts is becoming increasingly rare as everything becomes more brand-specific. To keep yourself from wasting precious time tracking down a part, it’s important to educate customers so that they are fully aware of everything that may be required to repair their fixture of choice.

Learn to show and teach customers what you are doing as a plumber and you could see return business

Reason and facts aren’t always the best ways to reach customers and mold their perception of your business. Sometimes you have to find ways to tap into the subconscious things that affect decision-making.