At some point in your life, I am sure you have played the game of telephone. You tell a secret to a...
Small Business Articles
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Year-Round Marketing Will Pay Off in 2018
Why should you be thinking about the slow season now when you’re being bombarded with work? You have profit in hand, so forget...
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The Difference Between Leading and Managing
Most managers likely consider themselves good leaders. Successful ones typically are. But good leadership and good management are often two different things.People...
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How to Prepare Your Business for Catastrophe
None of us have been unmoved by the coverage of this year’s disastrous hurricane season. Led by hurricanes Harvey and Irma, multiple...
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Creating a Memorable Brand for Your Company
Every plumbing company has a brand. It is the combination of your company name and slogan, your logo, the colors you use...
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Small Daily Improvements Create More Efficient Operations
Have you ever met a small-business owner who was committed to making his or her company as efficient as possible — constantly...
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4 Tips to Promote Your Business on Social Media
When you’re thinking about how to market your business, traditional media sources like print, radio ads and television may often come to...
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Branding Plays Role in How Much Customers Like You
It’s true that people do business with people, but that phrase doesn’t go far enough. People do business with people they like.Being...
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Make Resolutions for Your Business Well Before the New Year
Do you want to grow your plumbing business? Do you want to create a strong brand that attracts the best customers? Do...
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Don’t Underestimate Likeability’s Effect on Profits
Do your customers like you? What about your plumbers, are they likeable?Maybe you think likeability doesn’t matter. Maybe you believe in the...
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Navigating the Ups and Downs of Small-Business Ownership
Very few small-business owners enjoy the comforts of total consistency. Usually, business comes in cycles. You’ll have periods where you’re extremely busy...
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Optimize Your Website to Get More Leads and Long-Term Returns
Earlier this year, I had the privilege of hosting a seminar called “Know Your Role in SEO” (search engine optimization) at the...
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How to Deal With Unexpected Employee Turnover
Why do employees always quit at the worst possible times? It's the busiest time of the year, the phone continually rings, and...
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The Lowdown on Liability Insurance
Liability insurance protects individuals or businesses from financial loss if they're sued and held liable for any actions they may have taken...













